F.A.T. greetings from the Ars Electronica Gala 2010

The Ars Electronica Gala is usually the place for politicians and sponsors to show off – this rule was a bit loosened by a guerillia marketing gag by a bunch of street artists that are involved in one of the ‘Golden Nica’ awarded projects – this is the kind of communication that distinguishes an art event from any other commonplace gala – thank you for that one!